I’m not sure exactly when the dam broke. One could argue social media played a role in the end of our collective disillusionment with celeb culture, consumerism, the whole thing. We’re a little jaded now. That’s an essay for another time.
People are louder about injustice, more aware of the state of the world. There is a growing movement for change (both in right and left-wing circles). A celebrity choosing class solidarity with a war criminal is a sign that above all, their allegiance is to the status quo and we cannot rely on them. Celebrities are not good, they are not our friends.